Public Libraries: The Compromise

by Rebecca Tischler, Head Editor, INALJ Tennessee

Public Libraries: The Compromise

rebecca I recently read an article on the MacLean’s website called, “Thanks for the Tip, I’ll Get It on Amazon,” by  Brian Bethune, which explained that even though bookstores are having problems with sales, people still come into the stores to browse, or to ask for help on reader’s advisory.  Bethune says that physical bookstores can’t compete with the low prices of the online stores, but the online retailers can’t compete with the guidance that the employees can provide, or with the immersive browsing experience.  So, the online retailers are trying to find alternative ways to provide advice and immersive browsing in order to compete with the bookstores.

 

One of the main examples is, of course, Amazon.  In their attempt to compete, they have created areas on their website that suggest books similar to the ones you are examining, and they also provide suggestions based on your purchase history.  Unfortunately, your purchase history may include gifts, assignments, continuing education, and books you’ve discovered that you don’t like.  But, Amazon has also included areas to provide reviews and forums for people to discuss their favorite books, and they’ve also purchased the website Goodreads.  The major problem with this is that many of the reviewers may be hired to post glowing reviews, which means that the customer can’t tell which reviews or comments are real.  So far, online retailers just can’t compete with the service that bookstores can provide, even if the bookstores can’t compete with the prices.

 

However, I find it highly ironic that everyone seems to forget about the libraries in this debate about price vs. service.  Most libraries allow patrons to borrow books, audio books, cds, ebooks, and movies for free.  The public library can also provide free family and academic programs as well as access to the internet, which in our society, has become necessary in order to apply for jobs, to do homework, etc.

 

So not only are public libraries providing these services at extraordinarily low prices (usually for free), the library also has a physical location with thousands of books for both research and pleasure through which patrons can browse.  They can come to the library for reader’s advisory assistance, and talk to people who can give personal recommendations tailored to the patron’s desires and can provide troubleshooting with technology.  The public library is the compromise between the online retailers and the physical bookstores; low prices with personal service.

 

Public Libraries are the best of both worlds, and we need to advertise ourselves as such.  We need to let people know about our services, about our programs, and about our books.  We need to let people know that we are here.

 

Naomi House

Naomi House, MLIS, is the founder and publisher of the popular webzine and jobs list INALJ.com (formerly I Need a Library Job). Founded in October 2010 with the assistance of her fellow Rutgers classmate, Elizabeth Leonard, INALJ’s social media presence has grown to include Facebook (retired in 2016), Twitter and a LinkedIn group, in addition to the interviews, articles and jobs found on INALJ.com. INALJ has had over 19.5 Million page views and helped thousands of librarians and LIS folk find employment! Through grassroots marketing, word of mouth and a real focus on exploring unconventional resources for job leads, INALJ grew from a subscription base of 20 friends to a website with over 500,000 visits in a month. Naomi believes that well-sourced quantity is quality in this narrow job market and INALJ reflects this many new jobs published daily. She has also written for the 2011, 2012 & 2013 LexisNexis Government Info Pro. She presents whenever she can, most recently thrice at the American Library Association's Annual Conference as well as breakout talk presenter at OCLC EMEA in Cape Town, South Africa and as a keynote speaker at the Virginia Library Association annual meeting, at the National Press Club, McGill University, the University of the Emirates, Dubai, MLIS program and the University of Hawaii at Manoa. She was a 2013 Library Journal Mover & Shaker and has served on the University of Maryland iSchool Board from 2014-2017. Naomi was a Reference, Marketing and Acquisitions Librarian for a contractor at a federal library outside Washington, DC, and has relocated to being nomadic. She runs her husband’s moving labor website, KhanMoving.com, fixes and sells old houses and assists her husband cooking delicious Pakistani food as well. She has heard of spare time but hasn’t encountered it lately. She pronounces INALJ as eye-na-elle-jay. 

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  1 comment for “Public Libraries: The Compromise

  1. December 16, 2013 at 11:05 am

    Completely agree. I have a habit of interjecting on overhearing public laments regarding information gathering needs. I often hear people stating that they don’t have and cannot afford computer access. I pipe up about the local library services, and follow up with how they can become a library user. We have to be advocates everywhere we are, it’s like missionaries for libraries.

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