{"id":71075,"date":"2014-05-08T11:30:18","date_gmt":"2014-05-08T16:30:18","guid":{"rendered":"https:\/\/inalj.com\/?p=71075"},"modified":"2014-05-08T10:19:34","modified_gmt":"2014-05-08T15:19:34","slug":"sponsorship-is-the-new-black","status":"publish","type":"post","link":"https:\/\/inalj.com\/?p=71075","title":{"rendered":"Sponsorship is the New Black"},"content":{"rendered":"<p><em style=\"color: #444444;\">by Amanda Viana, Head Editor,\u00a0<a style=\"color: #2900e2;\" href=\"https:\/\/inalj.com\/?page_id=56402\" target=\"_blank\">INALJ Massachusetts<\/a><\/em><\/p>\n<h3 style=\"text-align: center;\"><span style=\"text-decoration: underline;\">Sponsorship is the New Black<\/span><\/h3>\n<p><a href=\"https:\/\/inalj.com\/wp-content\/uploads\/2014\/01\/amandaviana.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-58065 \" src=\"https:\/\/inalj.com\/wp-content\/uploads\/2014\/01\/amandaviana-300x223.jpg\" alt=\"amandaviana\" width=\"221\" height=\"168\" \/><\/a>I was in elementary school when I met my mentor. She was the warm and welcoming\u00a0presence in my local public library and she was the knowledgeable and resourceful go-to\u00a0Reference Librarian when I had a school report or just a curiosity. I have always been an\u00a0avid reader but what my mentor showed me was that librarianship was about so much\u00a0more than books. She greeted everyone with a smile and her patience never seemed to\u00a0wane. With her as an example librarianship became my goal.<\/p>\n<p>Over the years I got to know her better, had more opportunities to speak with her about\u00a0libraries and librarianship, and look to her for guidance and advice. I wrote my college\u00a0entrance essays about how she had inspired me and influenced my career goals. When I\u00a0was a paraprofessional she gave me enormous freedom and encouragement to try new\u00a0things, take on new duties, experiment, learn, and grow. When I earned my degree and it\u00a0was clear that there weren\u2019t going to be any professional positions opening at our library,\u00a0she was the first to tell me to put my career first and she encouraged and supported me\u00a0every step of the way.<\/p>\n<p><strong>She has continued to be a mentor to me.<\/strong> She always finds time to answer my questions and\u00a0give me advice. Now that I\u2019m on the Board of Trustees at the library I get to see her in a\u00a0whole new way, observe her from a different perspective and I find that I am still learning\u00a0from her. I would not be half the librarian I am today if it wasn\u2019t for her.<\/p>\n<p>So, having had such an incredible and influential mentor, imagine my surprise when I\u00a0began to stumble upon career articles extolling the values of sponsorship. <strong>What was a\u00a0sponsor? How was a sponsor different from mentor?<\/strong> And if it was so great\u2014how could I\u00a0get myself one? Lucky for me I\u2019m a reference librarian, so I dug in and started to do some\u00a0research.<\/p>\n<p>Here\u2019s what I learned:<\/p>\n<ul>\n<li><strong>A mentor is someone who provides advice, encouragement,\u00a0and counsel.<\/strong> They can be a sounding board, a cheerleader, a reference, and a source of\u00a0knowledge and experience. A mentorship is often based on affinity; the mentor may even\u00a0see something of themselves in the mentee. My relationship with my mentor is meaningful,\u00a0important, and fulfilling.<\/li>\n<\/ul>\n<p><strong>So what is a sponsor?<\/strong><\/p>\n<ul>\n<li><strong>Well, it\u2019s like a mentor-plus.<\/strong> A sponsor can (but doesn\u2019t necessarily)\u00a0fulfill all the roles of a mentor, but unlike a mentor they are actively seeking to advance\u00a0your career. They\u2019re not only encouraging; they are throwing your hat in the ring for\u00a0advancement, promotion, raises, and other opportunities. They\u2019re not just playing a\u00a0supporting role\u2014they are a driving force. A mentor is a super-fan, cheering you on from\u00a0the sidelines, offering praise and support. A sponsor is the coach\u2014the person who is in a\u00a0position to put you in the big game and give you a chance to showcase your skills.<\/li>\n<\/ul>\n<p>Why are sponsors so much more invested in your success than mentors? A sponsorship\u00a0is more symbiotic than a mentorship. A mentor\u2019s own success is not necessarily linked\u00a0to that of their mentee\u2014but a key component of a sponsorship is that the individuals in\u00a0both roles impact each other. Work culture is changing in ways that benefit both sponsors\u00a0and prot\u00e9g\u00e9s. Workers with sponsors are more likely to ask for and receive promotions,\u00a0raises, and special projects. Sponsorship is becoming a metric for advancement in many\u00a0industries; high-level employees are expected to sponsor subordinates and to grow a\u00a0network of support.<\/p>\n<p><strong>The choice to become a sponsor is based on the level of talent and potential the sponsor\u00a0sees in a possible prot\u00e9g\u00e9.<\/strong> The way a sponsor sees it, recommending a resourceful,\u00a0talented, hardworking professional for a position or project will reflect positively on them.\u00a0When a sponsor vouches for someone who impresses the higher-ups they are taking\u00a0advantage of an opportunity to show their good judgment and instincts about people. The\u00a0more you succeed, the more they succeed. The more valuable an asset you are the more\u00a0likely a sponsor will be to help ensure your success. It\u2019s a win\/win.<\/p>\n<p>So how do you get a sponsor? Step one: work your tail off! Mentors may be attracted to\u00a0raw potential but sponsors want to see of hard work, creativity, innovative-ness, problem-\u00a0solving skills, and drive. They need strong evidence of your talent in order to \u201csell\u201d you. In\u00a0essence they\u2019re marketing you and so you need to provide them with past successes and\u00a0a consistent commitment to your career so that they can promote you to other influential\u00a0people. Step two: promote yourself. In order to attract a sponsor you need to show them\u00a0that you\u2019re good enough for them to put their neck out for you. They\u2019re essentially linking\u00a0their reputation to yours, so you have to be worth the risk. Step three: network! A lot of\u00a0people think that working hard and putting 100% of your energy into getting the job done\u00a0will be enough to help them advance. But all evidence points to the contrary; in order to\u00a0get ahead you have to work hard <em>and<\/em> people have to know you and recognize that hard\u00a0work. Focus on the value of relationships as much as hard work and dedication. They are\u00a0as, perhaps even more, important than the other factors when it comes to success.<\/p>\n<p>So, in three steps:<br \/>\n<strong>1. Put your nose to the grindstone.<\/strong><br \/>\n<strong> 2. Shamelessly self-promote.<\/strong><br \/>\n<strong> 3. Network, network, network.<\/strong><\/p>\n<p>Sources for further reading:<br \/>\n<a href=\"http:\/\/www.worldcat.org\/search?q=Forget+a+Mentor%2C+Find+a+Sponsor&amp;dblist=638&amp;fq=ap%3A%22hewlett%2C+sylvia+ann%22&amp;qt=facet_ap%3A\" target=\"_blank\">Forget a Mentor, Find a Sponsor<\/a> by Sylvia Ann Hewlett, President and CEO of the Center for\u00a0Talent Innovation<br \/>\n\u201c<a href=\"http:\/\/www.womensagenda.com.au\/career-agenda\/builders\/how-a-sponsor-can-propel-a-womans-career\/201310233092\" target=\"_blank\">How a Sponsor Can Propel a Woman\u2019s Career<\/a>\u201d by Christine Christian<br \/>\n\u201c<a href=\"http:\/\/www.womenpoweringbusiness.com\/sponsors-vs-mentors-whats-the-difference\/\" target=\"_blank\">Sponsors vs. Mentors: what\u2019s the difference?<\/a>\u201d from Women Powering Business<br \/>\n\u201c<a href=\"http:\/\/management.fortune.cnn.com\/2012\/09\/21\/women-mentorship-sponsorship\/\" target=\"_blank\">Got a Mentor? Good. Now Find a Sponsor<\/a>\u201d by Anne Fisher<br \/>\n\u201c<a href=\"http:\/\/www.washingtonpost.com\/business\/on-leadership\/women-and-the-trouble-with-mentors\/2011\/10\/14\/gIQAeOF7jL_story.html\" target=\"_blank\">Women and the Trouble with Mentors<\/a>\u201d by Selena Rezvani<\/p>\n","protected":false},"excerpt":{"rendered":"<p>by Amanda Viana, Head Editor,\u00a0INALJ Massachusetts Sponsorship is the New Black I was in elementary school when I met my mentor. She was the warm and welcoming\u00a0presence in my local public library and she was the knowledgeable and resourceful go-to\u00a0Reference Librarian when I had a school report or just a curiosity. I have always been&hellip;<\/p>\n<p class=\"more-link-p\"><a class=\"more-link\" href=\"https:\/\/inalj.com\/?p=71075\">Read more \u2192<\/a><\/p>\n","protected":false},"author":9,"featured_media":58065,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[145],"tags":[3944,69,3592,3660,4412,6061,6213],"class_list":["post-71075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-amanda-viana","tag-article","tag-blog","tag-inalj-massachusetts","tag-mentor","tag-sponsors","tag-sponsorship"],"jetpack_featured_media_url":"https:\/\/inalj.com\/wp-content\/uploads\/2014\/01\/amandaviana.jpg","jetpack_shortlink":"https:\/\/wp.me\/p1WoMK-iun","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/posts\/71075","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=71075"}],"version-history":[{"count":0,"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/posts\/71075\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/media\/58065"}],"wp:attachment":[{"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=71075"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=71075"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=71075"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}