{"id":59612,"date":"2014-01-28T10:30:41","date_gmt":"2014-01-28T15:30:41","guid":{"rendered":"https:\/\/inalj.com\/?p=59612"},"modified":"2014-01-28T12:26:35","modified_gmt":"2014-01-28T17:26:35","slug":"how-to-create-an-awesome-twitter-account","status":"publish","type":"post","link":"https:\/\/inalj.com\/?p=59612","title":{"rendered":"How to Create an Awesome Twitter Account"},"content":{"rendered":"

by Fallon Bleich, Head Editor, INALJ Arkansas<\/a><\/em><\/p>\n

How to Create an Awesome Twitter Account<\/strong><\/span><\/h3>\n

\"fallon.bleich\"<\/a>What a great year INALJ has had! In just a short time, we\u2019ve created a great resource for library job seekers and a small LIS community that\u2019s growing every day. Sometime around the middle of the year, many of us head editors decided to make Twitter accounts for our pages, to reach a bigger audience. When I created my account (first @INALJOklahoma and now @INALJArkansas<\/a>), I made a goal to grow my followers to at least 300 by the end of the year. I accomplished that goal! While it took a lot of work on my part, I did have a lot of fun doing so and wanted to share with you all some easy steps to do the same for your accounts, whether they are library\/work related or your own personal accounts.<\/p>\n

1.)\u00a0\u00a0\u00a0 <\/b>Know your audience<\/b>. As a representative of INALJ, I am careful to make the account as related to library or Arkansas topics as I possibly can. Now, if you\u2019re manning your library\u2019s Twitter account, you may want to use it to announce programs or talk about new additions to collections, but also have fun with it! It would be boring to only use my Twitter account to say \u201c# of jobs posted today\u201d. By retweeting articles I find interesting or Arkansas related topics\/events, I\u2019m able to maintain an account that reaches a broader audience and one that\u2019s more interesting than the average library account.<\/p>\n

2.)\u00a0\u00a0\u00a0 <\/b>Follow, follow, follow<\/b>. Not only do I follow fellow INALJ Head Editors, but I actively search once a week for new people to follow. For INALJ, I try to find all the Twitter accounts for libraries, museums, and other related organizations inside the state. I also follow news accounts and LIS related Twitter accounts. Many of them don\u2019t follow me back, but at the same time, a lot of people do and my numbers grow each day. This is also a great way to get more things to post and retweet. Some people will only follow you once you\u2019ve retweeted their posts or mentioned them in a post. This also allows you to get the attention of their audience, too, and help you gain new followers. Don\u2019t follow for the sake of gaining new followers, but follow accounts that relate to yours or regularly posts interesting things to tweet. Who you follow ultimately builds your audience but it also builds your catalog of things to post, too.<\/p>\n

3.)\u00a0\u00a0\u00a0 <\/b>Engage<\/b>. If someone talks to you on Twitter, talk back! Engaging with other users is kind of the point of Twitter and its fun. I\u2019ve had some hilarious conversations about articles that I\u2019ve posted with other users and sometimes the authors of said articles. In turn, those people are more likely to retweet my posts and reference me in their posts.<\/p>\n

4.)\u00a0\u00a0\u00a0 <\/b>It ain\u2019t nothing but a number<\/b>. Finally, don\u2019t be overly concerned with your follower count. While I did have a goal in mind for my account, I also wasn\u2019t actively monitoring it either. After all, it\u2019s just the Internet. Twitter is a great social media tool, but it\u2019s not the end all method to getting your message out there. We have a lot of fun with it at INALJ, but we use a variety of tools to talk to our audience and don\u2019t rely on just one. It\u2019s through the use of all of them that we have gained such a huge increase in our audience, which we\u2019re all grateful for and extremely happy about.<\/p>\n","protected":false},"excerpt":{"rendered":"

by Fallon Bleich, Head Editor, INALJ Arkansas How to Create an Awesome Twitter Account What a great year INALJ has had! In just a short time, we\u2019ve created a great resource for library job seekers and a small LIS community that\u2019s growing every day. Sometime around the middle of the year, many of us head…<\/p>\n

Read more \u2192<\/a><\/p>\n","protected":false},"author":1,"featured_media":59613,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[145],"tags":[69,3592,3835,4377,40],"class_list":["post-59612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-article","tag-blog","tag-fallon-bleich","tag-inalj-arkansas","tag-twitter"],"jetpack_featured_media_url":"https:\/\/inalj.com\/wp-content\/uploads\/2014\/01\/fallon.bleich.jpg","jetpack_shortlink":"https:\/\/wp.me\/p1WoMK-fvu","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/posts\/59612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=59612"}],"version-history":[{"count":0,"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/posts\/59612\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=\/wp\/v2\/media\/59613"}],"wp:attachment":[{"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=59612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=59612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inalj.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=59612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}