John Chrastka, Executive Director of EveryLibrary

This interview is over 1 year old and may no longer be up to date or reflect the interviewee/interviewees’ positions

.Naomi House, MLIS’s interview with the founder of EveryLibrary, John Chrastka.

johncEveryLibrary is the first and only national organization dedicated exclusively to political action at a local level to create, renew, and protect public funding for libraries of all types. We will provide tactical and operational support to local voter awareness campaigns, seed and sustaining monies to local ballot committees and PACs, as well as conducting direct voter advocacy in support of library taxing, bonding, and referendum.  (http://everylibrary.org/about-everylibrary/)

previously published 9/10/13

 

Naomi:  How did you come to work for (or start) EveryLibrary?
John:  I started EveryLibrary for two reasons, both having to do with public money:   #1. There is a massive amount of funding for libraries appropriated on local ballots.  Last November (2012) we counted up at least $268 million on zipcode level elections.  The entire federal appropriation for libraries doesn’t top $150 million annually.  And #2. It doesn’t take much money to run good campaigns.  We’ve seen what $3,000 to $4,000 can do to communicate effectively with voters about libraries in campaigns like Spokane (a $1.6 mil win) and Santa Clara County Library District (a $6.2 mil win).  If we look at the research that underpins EveryLibrary’s genesis, it is clear that the biggest drivers for voter behavior are their perceptions of the librarian and their respect for the institution.  If we can help librarians understand they are the candidate and help campaigns show-off how the library is a continuing transformative force in their communities, we’ll help more libraries win the funding they need.

 

Naomi:  How can librarians help EveryLibrary?
John:  We need help getting the word out that we exist and that we are effective allies for libraries when planning a ballot measure and for citizen committees planning Vote Yes campaigns.  We are non-partisan and pro-library. We believe firmly that it is OK to be politically active to secure our funding.  Librarians can also help us with donations.  For every $1 we have spent supporting a campaign we have helped secure $1,150 in public funding on Election Days.  This means that a $25 donation goes very, very far in winning on Election Day for libraries. (rally.org/everylibrary)

 everylibrary 1

Naomi:  Can you speak a little about your experiences with libraries?  Any favorite libraries or experiences with them?
John:  I’ve been a trustee at the Berwyn (IL) Public Library for several years.  My role as board president is to run good meetings, back-up the director during change, and make sure our committees and staff have what they need to succeed. It isn’t day-to-day management or user interaction, though.  But I get to point with pride at how we handled a recent materials challenge (fair hearing, kept the item), how we took a bequest and turned it into fundraising leverage (matching grants and doubling-up on outcomes), and how we budget and plan for success (did the first full strategic plan with all-staff input).

 

Naomi:  Favorite book?
John:  Most everything by Wallace Stegner, still. I read a lot of New Yorker-length essays on civil society stuff.

 

Naomi:  Favorite thing about libraries/ library technology?
John:  I guess I am an old-school progressive because I like to see the library well used and supported by tax dollars for the common good.  I like both the idea and practice of neutral-engagement that a user experience embodies.  And I am a fan of the fact that librarians are early adopters who train late-cycle adopters every day.

 

Naomi:  Are there any blogs or websites we should be following?
John:  I look to Think Tank for solid interaction about libraries  – and the profession – along with a healthy dose of “WTF are they thinking?” going on in public.  I’m also reading http://themonkeycage.org/ for the equivalent level of discourse in the Poli Sci world.

 

 

Find him at

@mrchrastka

facebook.com/chrastka

Naomi House

Naomi House, MLIS, is the founder and publisher of the popular webzine and jobs list INALJ.com (formerly I Need a Library Job) and former CMO (Chief Marketing Officer) of T160K.org, a crowdfunding platform focused on African patrimony, heritage and cultural projects. INALJ was founded in October 2010 with the assistance of her fellow Rutgers classmate, Elizabeth Leonard. Its social media presence has grown to include Facebook (retired in 2016), Twitter and a LinkedIn group, in addition to the interviews, articles and jobs found on INALJ. INALJ has had over 21 Million page hits and helped many, many thousands of librarians find employment! Through grassroots marketing, word of mouth and a real focus on exploring unconventional resources for job leads, INALJ grew from a subscription base of 20 friends to a website with over 500,000 visits in one month. Naomi believes that well-sourced quantity is quality in this narrow job market and INALJ reflects this with many new jobs published daily. She has also written for the 2011, 2012 and 2013 LexisNexis Government Info Pro and many other publications in the past decade. She presents whenever she can, including serving on three panels at the American Library Association's Annual Conference in Las Vegas; as breakout presenter at OCLC EMEA in Cape Town, South Africa; as a keynote speaker at the Virginia Library Association annual meeting; at the National Press Club in Washington DC; McGill University in Montreal, Canada; the University of the Emirates, Dubai, MLIS program and the University of Hawaii at Manoa. Naomi was a Reference, Marketing and Acquisitions Librarian for a contractor at a federal library outside Washington, DC, and has been living and working in Budapest, Hungary and Western New York State. She spent years running her husband’s moving labor website, fixed and sold old houses and assisted her husband cooking delicious Pakistani food. She is preparing to re-enter the workforce and is job hunting. Her husband is now the co-editor of INALJ, a true support!  She has heard of spare time but hasn’t encountered it lately. She pronounces INALJ as eye-na-elle-jay. 

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